Search Engine Algorithms and How They Work

Assuming that you understand how site design and programming impact search engine optimization, and you get your client (or your own brain) beyond the realization that submitting your site to search engines, increasing keyword density, and adding meta-tag keywords to your site pages is just pieces of the puzzle, you begin to wonder how search engine algorithms work.

Over at SEOmoz, Randfish has a great post on the subject, and how incoming trusted links, link growth and other issues factor into how the search engines rank your sites.